Role Models Logo


Q1 YOY revenue up 3.5 times vs 2022

  • Sourced a new fertile revenue stream leveraging some of the key brand credentials in a new market
  • Built strong partnership and process to help educate the target audience and ultimately translated into sales
  • Paid digital ads generated effective return on ad spend – this was a new success for the company. This has helped reach new customers beyond the target audience in the region
  • Generated inbound partnership enquiries following concerted presence in the region


  • Web redesign and personalisation
  • Brand Activations to build
  • Paid ads across digital platforms to reach new customers
  • Emails unpacking the proposition to build database and drive purchase